I've never been offended by a cartoon. I might think some of them are funny or retarded, but that's the extent. But if the paper writes about the subject (and they should, it's pretty big news) then they should let the readers know what they're talking about. Of course it's not about the pictures. I don't think anyone believes that it is. It's about the reaction to them: the death threats if you print them, the recent murder of Van Gogh, etc.
It's pretty comical seeing traditional free speech warriors back down from something that has been their "arena" for awhile. I find myself at odds with both sides pretty often. I'm pretty consistent when it comes to free speech.
So it's just not a big deal? You said so yourself, it isn't about the cartoon.